Brand Manager
公司行业:
公司类型:
公司规模:

职位类别:市场/市场拓展/公关
工作地点:北京 发布日期:2008-07-18
工作经验:3-5年 最低学历:本科
管理经验: 工作性质:全职
招聘人数:若干

职位描述/要求:
Job ID 33051BR

Company/Legal Entity

China Beijing Novartis Pharma Ltd., Beijing

Business Unit / Department: Oncology

Work Location

China - Beijing

Job Description

To further strengthen our Marketing Team, Novartis Oncology China in Beijing is seeking an ambitious Brand Manager.

Reporting to the Group Brand Manager, you will be responsible for developing appropriate strategies and marketing plan to further build the brand in the China market.

Your responsibilities will include:

  • Play a key role in the preparation of the annual brand plan – from the analysis of the data, the drawing of action-oriented conclusions to the definition of the strategy.
  • Implement, on a timely basis, approved brand strategies and marketing plan, across the regions in China .
  • Day-to-day interaction with other departments (Medical, Sales, etc.) to align and implement the brand strategy and marketing plans.
  • Liaise effectively with internal and external stakeholders (agencies, key opinion leaders, Global Brand team etc.).
  • Closely monitor market and competition performance, analyse variations from plan, recommend and implement remedial action.
  • Undertake the appropriate market research to enhance the business performance and develop appropriate innovation to support marketing strategies.
  • Track and control marketing budget.

Minimum requirements

You will bring to the position:

  • A strong drive and passion for excellence, with a background in Medical Education
  • 2-5 years experience as a Brand/Product Manager with a record of achievements gained in leading pharmaceutical companies, preferably in Oncology field.
  • Excellent verbal and written communication skills, coupled with good relationship building, negotiation and listening skills. Fluency in Mandarin and English is a must.
  • Creativity and the capability of dealing with complex tasks and strong analytical skills while not losing focus of the key business drivers.
  • Self-starter with entrepreneurial drive with a good business understanding including key performance and success indicators, and customer focus
  • A team player, yet possessing leadership qualities to lead projects and programs across various functions
  • Computer literacy
联系方式:

如果阁下的英语沟通能力良好,富有工作的激情及团体合作精神, 愿意扶助公司成为成功企业, 我们诚意邀请阁下加入诺华, 成为我们的一员。

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